ACKNOWLEDGEMENT
This research was conducted in partnership with Longwoods International and supported by the Destinations International Foundation.
Destinations International is the world’s largest and most respected resource for destination organizations, convention and visitors bureaus (CVBs) and tourism boards. With more than 8,000 members and partners from over 750 destinations, the association represents a powerful forward-thinking and collaborative community around the world. For more information, visit destinationsinternational.org.
Longwoods International is a leading tourism market research firm and longtime Destinations International partner. CVBs need the best available research both to demonstrate accountability and to make data-driven decisions in the marketing of their destinations. Member-exclusive pricing and added value are available for visitor research, “Halo-Effect” studies and the very important “Resident Sentiment” research that Longwoods has pioneered.
The Destinations International Foundation is a nonprofit organization dedicated to empowering destination organizations globally by providing education, research, advocacy and leadership development. The Foundation is classified as a charitable organization under Section 501(c)(3) of the Internal Revenue Service Code and all donations are tax-deductible. For more information visit destinationsinternational.org/about-foundation.
16 | DESTINATION REPUTATION & SENTIMENT STUDY
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