INTRODUCTION Workforce development is a critical issue affecting the travel, tourism and hospitality industries. Embracing a variety of perspectives in the workplace enables destinations to connect with and appeal to travelers of all abilities and backgrounds, ultimately enhancing destination promotion efforts. These workplaces create lasting community impact by representing the varied perspectives and experiences of their residents. Further, they can experience greater productivity and innovation, translating to positive business outcomes. While the core principles of social inclusion are universal, we understand the need to adapt the strategy to address the unique challenges, opportunities, and characteristics that vary by region. In line with our commitment to creating welcoming environments for all our members, we will therefore collaborate with our members and partners in Canada and internationally to tailor this model to the distinct cultural contexts of each region. This brief highlights the importance of workforce development and retention for destination organizations and the travel industry at large. It outlines how Destinations International (DI) will address these issues both in the short- and long-term.
Addressing the Importance of Workforce Development and Retention in the Travel Industry
2
Four employees sit around a table.
Powered by FlippingBook