Destinations International Partnership Guide 2025

PARTNERSHIP

GUIDE

202 5

ABOUT US

Destinations International (DI) is the world’s largest global network of, and a vital leadership voice, for destination organizations across the globe. With more than 750 destination organization members and 8,000+ professional members in 36 countries and territories, the connections and creativity of this vibrant community come together to create and deliver the solutions that propel destinations toward a responsible and sustainable future. Together with our members and partners, DI represents a powerful, forward-thinking collaborative association: exchanging bold ideas, connecting innovative people and elevating tourism to its highest potential. Our partners are woven into the fabric of DI. Integrated into Association activities, partners provide vital support to DI members through the sharing of knowledge, resources, expertise and common goals for the future of the industry. These partnerships are commitments customized to meet the needs of each partner and the Association, and to play a key role in fulfilling DI's mission.

SAMPLE DESTINATION ORGANIZATION MEMBERS

DESTINATION ORGANIZATION MEMBERSHIP BREAKDOWN BY BUDGET SIZE

North America

< $150,000 (4.7%)

$1,000,001 – $2,000,000 (22.5%) $2,000,001 – $3,000,000 (9.1%) $3,000,001 – $5,000,000 (9.5%) $5,000,001 – $10,000,000 (8.8%) $10,000,001 – $15,000,000 (3.5%) $15,000,001 – $20,000,000 (2.6%) $20,000,001 – $30,000,000 (3.5%) $30,000,001 – $50,000,000 (1.8%) $250,001 – $500,000 (9.3%) $150,000 – $250,000 (2.0%) $500,001 – $1,000,000 (21.5%) $50,000,001 – $100,000,000 (0.9%)

International

$100,000,001 + (0.3%)

*in USD

View All New Members & Partners

PARTNERSHIP TIERS

Our multi-tiered partnership structure provides flexible options to align with your organization’s strategic goals. By choosing the right level, you gain access to the resources, thought leadership and services that will best support your organization’s success.

Small Business Application Required

Non-Partner

Associate

Corporate Corporate Plus

Principle

Premier

Pinnacle

Tier Benefits (in USD) Partnership Tier Entry Rate DI Foundation Contribution (applied toward minimum spend requirement)

N/A

$1,200

$2,500

$5,000

$10,000 $20,000 $30,000 $40,000

10% of entry rate requested

10% of annual min spend required

10% of entry rate required

N/A

Annual Minimum Spend Requirement

N/A

$25,000 $50,000 $100,000 $225,000

Included

1 Summit of choice*

3 Summits of choice (including CEO Summit) + Annual Convention

4 Summits of choice (including CEO Summit) + Annual Convention

Annual Convention attendance at non-partner registration price

1 Summit of choice* + Annual Convention

2 Summits of choice* + Annual Convention

All events

Participation and Event Access

Annual Convention

Not Included

No Access to Summit Events

*Excluding CEO Summit

N/A

BENEFIT DETAILS

Small Business Application Required

Non-Partner

Associate Corporate Corporate Plus Principle

Premier

Pinnacle

Year-Round Benefits

Weekly Association and Foundation updates via e-newsletters

Access to Online Searchable Membership Directory (e.g., by position/role or location)

Access to Online Community (includes RFP search, Online Directories, Networking Requests and more) Opportunity to participate in DI Committees or Task Forces Marketing Exposure Company Listing in Online Membership Directory for organization including staff Opportunity to contribute blog posts on DI website, featured in DI e-newsletters (subject to DI guidelines) Ability to author dedicated Partner Feature sections within DI membership e-newsletters (subject to DI's guidelines) Membership e-newsletter inclusion (logo in footer) DI All-Team Monthly Partner Presentations (first-come, first- served 15-minute presentations followed by Q&A with DI staff) Opportunity to host, curate content, and assign speakers for one webinar annually Logo placement and recognition wherever partners are featured including industry presentations, events and related communication channels Inclusion in DI Annual Report *Logo Placement

Inclusion in DI Annual Report *Company Name Listing Only

Company Listing in Partnership Directory - Company name only Company Listing in Partnership Directory - Profile Feature with Logo Company Listing in Partnership Directory - Logo only

BENEFIT DETAILS (CONTINUED)

Small Business Application Required

Non-Partner

Associate Corporate Corporate Plus Principle

Premier

Pinnacle

Professional Development Access to in-person CDME professional certification (typically earned in 1-2 years) *Additional cost to participate Access to Online certificate programs (*Additional costs to participate) Access to Research Reports and Resources (Initiative/Subject area specific on hot topics via advocacy or products) available to all partners (*Additional costs to participate for non-partners) Attend to webinars covering hot topics and trends (*Additional costs to participate for non-partners) Access to DI Young Professional Leadership Development Program in conjunction with 30 Under 30 Access to join Social Inclusion virtual roundtables twice a year with DI Staff Access to join Destination Membership virtual roundtables twice a year with DI Staff Additional opportunities Discount multi-year contracts Opportunity to send up to 2 staff to DI's Partner Summit and December Joint Board Meetings Partner Advisory Council Seat (includes quarterly engagement virtual/in-person) One dedicated bi-annual virtual meeting with DI Staff to align on strategic priorities One dedicated bi-annual in-person meeting with DI Staff to align on strategic priorities Opportunity to collaborate on custom projects

EVENT OPPORTUNITIES

Attending events and networking with destination organization members offers invaluable opportunities to build strong connections with key decision-makers, share knowledge and position yourself and your organization as an industry expert. Explore opportunities to engage with the DI community through events.

Build Strong Connections & Strenghen Existing Relationships

Share Your Expertise While Gaining New Skills

Enhance Your Visibility and Be Recognized As An Industry Expert

DESTINATIONS INTERNATIONAL EVENT OPPORTUNITIES

Winter ‘25

2025

Spring ‘25

2025

Summer ‘25

2025

Fall ‘25

MARKETING & COMMUNICATIONS SUMMIT

The Marketing & Communications Summit is the premier event for marketing, communications and public relations professionals in the destination organization industry. This summit offers partners a unique opportunity to engage with influential leaders who are driving brand visibility and strategic communications for destinations worldwide. By supporting this event, your brand will be positioned alongside discussions that shape innovative marketing strategies and the future of destination storytelling.

2024 ATTENDANCE: 314 attendees 2025 DATES: February 4-6, 2025 | Austin, TX

CVB ATTENDEES BY BUDGET SIZE

CVB ATTENDEES BY JOB LEVEL

Entry Level

Under $3M

Manager

$3M – $10M

Director

$10M – $20M

Vice President

Over $20M

C-Suite

CVB ATTENDEES BY JOB TYPE

Marketing*

Public Relations/Communications

Both

Other

* Marketing is inclusive of job titles containing the words branding and content.

PARTNER OFFERINGS

Associate Corporate Corporate Plus Principle Premier

Pinnacle

Registrations Up to 3 registrations ($1,050 each) Up to 4 registrations ($1,050 each) Up to 5 registrations ($1,050 each) Up to 6 registrations ($1,050 each)

Corporate Corporate Plus Principle Premier

Pinnacle

Activations/Quantity Attendee Opt In List

$2,800 $2,800

Digital and Print Logo Exposure and Attendee Opt In List Included with $4,500 min spend

$3,800 $3,800 $3,800

15-minute Partner Spotlight on Main Stage – Present thought leadership aligning with event themes on the general session stage (1 available). 15-minute Fireside Chat on Main Stage – Thoughtful conversation with Event Moderator aligning with event themes (1 available). One 25-minute Marketplace of Ideas Session – Opportunity to curate content and assign speakers for a breakout session. Must present a destination organization case study and a representative of the destination organization highlighted must participate in the session (20 available). Facilitator Role Executive Track – Facilitator role during breakout sessions to lead attendees, encourage thoughtful conversation and drive home key takeaways (2 available). Facilitator Role Communications Track – Facilitator role during breakout sessions to lead attendees, encourage thoughtful conversation and drive home key takeaways (2 available). Facilitator Role Marketing Track – Facilitator role during the breakout sessions to lead attendees, encourage thoughtful conversation and drive home key takeaways (2 available).

$15,000 $15,000

$12,500 $12,500

$11,500 $11,500 $11,500 $11,500

$6,000 $6,000 $6,000

$4,500 $4,500 $4,500

À La Carte Opportunities | First Come, First Served Day 1 – Sponsorship for Lunch – Includes agenda placement and a networking table in the meal room for partner to activate (1 available). Day 2 – Sponsorship for Breakfast – Includes agenda placement and a networking table in the meal room for partner to activate (1 available). Day 2 – Sponsorship for Lunch – Includes an optional 2-minute video in the general session room and placement in the agenda. A networking table will be provided in the meal room for partner to activate (1 available). Wellness Activity – Includes digital and on-site signage, as well as an opportunity for welcome remarks before activity (1 available). Event Scholarships for Small Market / Global Destinations – Support event registrations for staff with facilitated introductions (No Max). Wi-Fi Partner – Opportunity to set the password for attendee Wi-Fi access. Splash page may be included, depending on venue availability (1 available).

$8,500

$11,000

$4,500

$1,500 (per registration)

$4,500

• Pinnacle Partners have the option to purchase up to two speaking opportunities. • Premier, Principle and Corporate Plus partners have the option to purchase one speaking opportunity.

CEO SUMMIT

The CEO Summit gathers top leaders from destination organizations to tackle the complexities of executive leadership in today’s evolving industry. This exclusive event offers partners the chance to connect with influential decision-makers as they engage in thought-provoking discussions and collaborative problem- solving. Through keynote sessions, panel discussions and peer-to-peer networking, attendees explore key leadership and industry challenges. Sponsoring the CEO Summit aligns your brand with the strategic conversations shaping the future of destination organizations.

2024 ATTENDANCE: 305 attendees 2025 DATES: March 23-25, 2025 | Savannah, GA

CVB ATTENDEES BY BUDGET SIZE

Under $3M

$3M – $10M

$10M – $20M

Over $20M

CVB ATTENDEES BY REGION

PARTNER OFFERINGS

Associate Corporate Corporate Plus Principle Premier

Pinnacle

Registrations Up to 1 registration ($1,395 each)

Up to 2 registrations ($1,395 each)

Corporate Corporate Plus Principle Premier

Pinnacle

Activations/Quantity Digital and Print Logo Exposure and Attendee Opt In List Included with $4,000 min spend 5-minute Partner Spotlight on Main Stage – 5-minutes speaking time on the general session stage with slide recognition (2 available). 15-minute Flashes of Brilliance Microsession – Sessions must highlight event themes and provide key takeaways for attendees (9 available).

$6,000 $6,000 $6,000

$16,000

$13,500 $13,500

À La Carte Opportunities | First Come, First Served Day 1 – Sponsorship for Lunch – Includes agenda placement. Networking table provided in meal room for partner to activate (1 available). Day 2 – Sponsorship for Breakfast – Includes agenda placement. Networking table provided in meal room for partner to activate (1 available). Day 2 – Sponsorship for Lunch – Including an optional 2-minute video in the general session room and placement in the agenda. A networking table will be provided in the meal room for partner to activate (1 available). Wellness Activity – Includes digital and on-site signage, as well as an opportunity for welcome remarks before activity (1 available). Event Scholarships for Small Market/ Global Destinations – Support event registrations for staff with facilitated introductions (No Max). First-Timers Reception – Support this reception and connect with attendees prior to the event. Welcome remarks included (1 available). Wi-Fi Partner – Opportunity to set the password for attendee Wi-Fi access. Splash page may be included, depending on venue availability (1 available).

$9,500

$12,000

$4,500

$1,800 (per registration)

$4,000

$5,000

Pinnacle and Premier partners have the option to purchase one speaking opportunity.

CONVENTION SALES & SERVICES SUMMIT

The Convention Sales & Services Summit brings together sales and services professionals dedicated to delivering exceptional meetings and events for clients. This summit provides partners with the opportunity to engage with key industry players who are focused on advancing destination sales, enhancing service delivery, and tackling workforce challenges. With specialized tracks for executive leaders, destination sales professionals, destination services professionals and new in 2025, convention center sales and services teams, the event fosters thought leadership, collaboration and innovative strategies, positioning your brand at the forefront of driving excellence in the meetings and events sector.

2024 ATTENDANCE: 263 attendees 2025 DATES: Spring/Location TBD

CVB ATTENDEES BY BUDGET SIZE

CVB ATTENDEES BY JOB LEVEL

Entry Level

Under $3M

Manager

$3M – $10M

Director

$10M – $20M

Vice President

Over $20M

C-Suite

CVB ATTENDEES BY JOB TYPE

Sales

Services

Both

Other

PARTNER OFFERINGS

Associate Corporate Corporate Plus Principle Premier

Pinnacle

Registrations Up to 3 registrations ($850 each)

Up to 4 registrations ($850 each)

Up to 5 registrations ($850 each)

Up to 6 registrations ($850 each)

Corporate Corporate Plus Principle Premier

Pinnacle

Activations/Quantity Attendee Opt In List

$2,500 $2,500

Digital and Print Logo Exposure and Attendee Opt In List Included with $3,500 min spend

$3,500 $3,500 $3,500

5-minute Partner Spotlight – Opportunity for a 5-minute presentation on the general session stage, including slide recognition. (2 available). Panel Moderator and Creator – Opportunity to create and lead a destination panel discussion and showcase thought leadership aligning with event themes (3 available). Community Connect Lab Facilitator Role for Convention Center Track – Facilitator role during the roundtable sessions to lead attendees, encourage thoughtful conversation, and drive home key takeaways (2 available). Community Connect Lab Facilitator Role for Sales Track – Facilitator role during the roundtable sessions to lead attendees, encourage thoughtful conversation, and drive home key takeaways (2 available). Community Connect Lab Facilitator Role for Services Track – Facilitator role during the roundtable sessions to lead attendees, encourage thoughtful conversation, and drive home key takeaways (2 available). Mentorship Session Host – Opportunity to host/lead the session where attendees are invited to attend to connect with a mentor/mentee (2 available).

$7,500 $7,500

$5,300 $5,300 $5,300

$4,000 $4,000 $4,000 $4,000

$3,500 $3,500 $3,500 $3,500

À La Carte Opportunities | First Come, First Served Day 1 – Sponsorship for Lunch – Includes agenda placement. Networking table provided in meal room for partner to activate (1 available). Day 2 – Sponsorship for Breakfast – Includes an optional 2-minute video in the general session room and placement in the agenda. A networking table will be provided in the meal room for partner to activate (1 available). Wellness Activity – Includes digital and on-site signage, as well as an opportunity for welcome remarks. (1 available). Event Scholarships for Small Market / Global Destinations – Support event registrations for staff with facilitated introductions (No Max). Wi-Fi Partner – Opportunity to set the password for attendee Wi-Fi access. Splash page may be included, depending on venue availability (1 available).

$8,500

$11,000

$4,500

$1,500 (per registration)

$4,500

Pinnacle, Premier, Principle, Corporate Plus and Corporate partners have the option to purchase one speaking opportunitiy.

VISITOR SERVICES SUMMIT

The Visitor Services Summit brings together professionals dedicated to enhancing visitor experiences and strengthening community engagement. This event provides partners with the opportunity to connect with leaders focused on reimagining the role of visitor centers and the ways destination organizations engage with communities, visitors and residents. By sponsoring this summit, your brand will be positioned alongside discussions that shape best practices, explore new innovations and create opportunities for impactful visitor interactions.

2024 ATTENDANCE: 128 attendees 2025 DATES: July 9, 2025 | Chicago, IL

CVB ATTENDEES BY BUDGET SIZE

Under $3M

$3M – $10M

$10M – $20M

Over $20M

CVB ATTENDEES BY JOB LEVEL

Entry Level

Manager

Director

Vice President

C-Suite

PARTNER OFFERINGS

Associate Corporate Corporate Plus Principle Premier

Pinnacle

Registrations Up to 3 registrations ($650 each)

Up to 4 registrations ($650 each)

Up to 5 registrations ($650 each)

Up to 6 registrations ($650 each)

Corporate Corporate Plus Principle Premier

Pinnacle

Activations/Quantity Digital and Print Logo Exposure and Attendee Opt In List Included with $5,000 min spend Panel Moderator and Creator – The opportunity to create and lead your own panel discussion and showcase thought-leadership on event themes (2 available). Panel Discussion Seat – The opportunity to participate in a panel and share your voice on event topics (3 available).

$2,000 $2,000 $2,000 $2,000 $2,000

$6,200 $6,200 $6,200 $6,200

$5,000 $5,000 $5,000 $5,000

À La Carte Opportunities | First Come, First Served Sponsorship for Lunch – Including an optional 2-minute video in the general session room and placement in the agenda. A networking table will be provided in the meal room for partner to activate (1 available). Wellness Activity – Includes digital and on-site signage, as well as an opportunity for welcome remarks before activity (1 available). Event Scholarships for Small Market / Global Destinations – Support event registrations for staff with facilitated introductions (No Max).

$11,000

$1,500

$1,000 (per registration)

Pinnacle, Premier, Principle, Corporate Plus and Corporate partners have the option to purchase one speaking opportunity.

ANNUAL CONVENTION

The Annual Convention is Destinations International’s premier event, attracting over 1,800 attendees, including key decision-makers from destination organizations worldwide. As our flagship event, it offers partners unparalleled access to industry leaders who are shaping the future of destination marketing and management. This gathering provides a platform for exchanging insights, exploring innovative solutions and addressing the evolving challenges facing the industry. Sponsoring the Annual Convention positions your brand at the center of strategic conversations influencing the future direction of destination organizations globally.

2024 ATTENDANCE: 1,860 attendees 2025 DATES: July 9-11, 2025 | Chicago, IL

CVB ATTENDEES BY BUDGET SIZE

CVB ATTENDEES BY JOB LEVEL

Entry Level Manager Director Vice President C-Suite

Under $3M $3M – $10M $10M – $20M Over $20M

CVB ATTENDEES BY JOB TYPE

CVB ATTENDEES BY REGION

Conv.Sales & Services MarCom CEOs/EDs Visitor Services Business Operations Other

PARTNER OFFERINGS

Non-Partner Associate Corporate Corporate Plus Principle Premier

Pinnacle

Registrations Up to 2 registrations ($2,095 each)

Up to 4 registrations ($1,695 each)

Up to 6 registrations ($1,695 each)

Up to 8 registrations ($1,695 each)

Up to 12 registrations ($1,695 each)

Up to 16 registrations ($1,695 each)

Up to 22 registrations ($1,695 each)

Corporate Corporate Plus Principle Premier

Pinnacle

Activations/Quantity Attendee Opt In List

$5,500 $5,500

Digital and Print Logo Exposure and Attendee Opt In List Included with $7,500 min spend

$7,200 $7,200 $7,200

$550 (per invite)

Leadership Reception (up to 2 invitations)

$550 (per invite)

Leadership Reception (1 invitation)

5-minute Partner Spotlight on Main Stage – 5 minutes speaking time on the general session stage with slide recognition (4 available).

$24,000

Breakout Sessions Fully Programmed – Opportunity to create and lead a 45-minute breakout session and showcase thought-leadership on event topics (4 available).

$22,000

Breakout Session Introduction – Opportunity to speak for 5 minutes and introduce a breakout session with logo recognition on slide (25 available). 15-minute Flashes of Brilliance Microsession – Sessions must highlight event themes and provide key takeaways for attendees (100 available). Large Partner Networking Table – One dedicated 60-inch round table with five chairs for scheduling appointments with attendees. Use your table to hold meetings, schedule demos or entertain throughout the convention. Includes tabletop identifying signage (20 available). Dedicated Partner Networking Tables – One dedicated high-top café table with three chairs for scheduling appointments with attendees throughout the convention. The tabletop is 30" in diameter and adjustable to three heights 18", 30" and 42". Use your table to hold meetings, schedule demos or entertain. Includes tabletop identifying signage (65 available). Access to the Partner Presentation/Conference Room – A dedicated conference room scheduled in 30-minute intervals. Activate as you wish for up to two hours total and hold meetings, schedule demos or entertain. The conference room is equipped with basic AV and can be booked back-to-back (10 available). Dedicated Partner Meeting Room – Schedule meetings, demos or other activities throughout the convention (4 available).

$9,500 $9,500 $9,500 $9,500

$7,500 $7,500 $7,500 $7,500

$15,000 $15,000

$12,500 $12,500 $12,500

$4,000 $4,000 $4,000

$14,500

PARTNER OFFERINGS (CONTINUED)

À La Carte Opportunities | First Come, First Served Pre-Conference Workshop –Includes room, AV, stage furniture, and promotion in newsletters and the event website. Hosts can provide up to 2 hours of content, curate sessions and speakers (2 available). CEO Lounge Sponsor 1 – Includes AV, stage/lounge furniture, F&B, and on-site and digital branding. This also includes the opportunity to curate content and speakers for up to two sessions. CEO Lounge Sponsor 2 – Includes AV, stage/lounge furniture, F&B, and on-site and digital branding. This also includes the opportunity to curate content and speakers for one session. Day 1 – Wellness Activity – Yoga or other wellness activity sponsor, includes on-site and digital signage, inclusion in agenda and light F&B (1 available). Day 1 – Sponsorship for Lunch – Including digital agenda placement and a networking table in the meal room for partner to activate (1 available). Emerging Leaders Lounge Sponsor – Includes on-site and digital branding as well as the opportunity to curate content and speakers for up to three sessions. AV, stage/lounge furniture and F&B additional.

$30,000

$45,000

$35,000

$4,500

$25,000

$30,000

Podcast Hub – Includes 6-foot table, two chairs and power cord (4 available).

$5,000

Day 2 – Second Wellness Option – To be curated in partnership with host destination (example: Walk/Run). (1 available).

$4,000

Day 2 – Sponsorship for Breakfast – Including digital agenda placement and a networking table in the meal room for partner to activate (1 available). Day 2 – Sponsorship for Lunch – Including digital agenda placement and a networking table in the meal room for partner to activate (1 available). Event Scholarships for Small Market / Global Destinations – Support event registrations for staff with facilitated introductions, price at right per registration (No Max).

$25,000

$3,500 (per registration)

Branded Lounges (10 x 10 spaces) – Concept must be approved by DI. AV, furniture, F&B additional (4 available).

$10,000

• Pinnacle, Premier and Principle partners have the option to purchase up to four speaking opportunities. • Corporate Plus and Corporate partners have the option to purchase up to three speaking opportunities.

BUSINESS OPERATIONS SUMMIT

The Business Operations Summit brings together destination organization professionals across finance, human resources, operations and technology to explore the latest advancements in these fields. This summit offers a unique opportunity for partners to engage with key decision-makers focused on optimizing business functions and driving innovation within their organizations. By supporting this event, you’ll position your brand at the forefront of discussions on finance, technology and talent management, contributing to the success and operational excellence of destination organizations.

2024 ATTENDANCE: 139 2025 DATES: October 28-30, 2025 | Jackson, Mississippi

CVB ATTENDEES BY BUDGET SIZE

CVB ATTENDEES BY JOB LEVEL

Entry Level

Under $3M

Manager

$3M – $10M

Director

$10M – $20M

Vice President

Over $20M

C-Suite

CVB ATTENDEES BY JOB TYPE

Finance

Operations

Technology

Other

*Note that many attendees fit into multiple disciplines.

PARTNER OFFERINGS

Associate Corporate Corporate Plus Principle Premier

Pinnacle

Registrations Up to 3 registrations ($995 each)

Up to 4 registrations ($995 each)

Up to 5 registrations ($995 each)

Up to 6 registrations ($995 each)

Corporate Corporate Plus Principle Premier

Pinnacle

Activations/Quantity Digital and Print Logo Exposure and Attendee Opt In List Included with $4,500 min spend One 25-minute Marketplace of Ideas Session – Opportunity to curate content and assign speakers for a breakout session. Must present a destination organization case study and a representative of the destination organization highlighted must participate in the session (10 available).

$2,500 $2,500 $2,500

$7,500 $7,500 $7,500 $7,500

À La Carte Opportunities | First Come, First Served Day 2 – Sponsorship for Breakfast – Includes agenda placement. Networking table provided in meal room for partner to activate, combined with Social Inclusion Summit (1 available). Day 2 – Sponsorship for Lunch – Includes agenda placement. Networking table provided in meal room for partner to activate, combined with Social Inclusion Summit (1 available). Wellness Activity – Includes digital and on-site signage, as well as an opportunity for welcome remarks before activity (1 available). Event Scholarships for Small Market / Global Destinations – Support event registrations for staff from small/global destinations with facilitated introductions (No Max).

$8,500

$4,500

$1,500 (per registration)

Pinnacle, Premier, Principle, Corporate Plus and Corporate partners have the option to purchase one speaking opportunity.

SOCIAL INCLUSION SUMMIT

The Social Inclusion Summit is a pivotal event focused on fostering economic growth and community impact through intentional inclusion initiatives. This summit provides partners with the opportunity to align their brand with powerful conversations around community trust, workplace culture, and creating welcoming environments for people of all backgrounds and abilities. By supporting this event, partners will engage with leaders in community engagement, HR, marketing, sales, inclusion and destination development roles who are dedicated to advancing diversity, equity, inclusion and accessibility within destination organizations.

2024 ATTENDANCE: 80 attendees (inaugural year) 2025 DATES: October 28-30, 2025 | Jackson, Mississippi

CVB ATTENDEES BY BUDGET SIZE

CVB ATTENDEES BY JOB LEVEL

Entry Level

Under $3M

Manager

$3M – $10M

Director

$10M – $20M

Vice President

Over $20M

C-Suite

CVB ATTENDEES BY REGION

3 1

PARTNER OFFERINGS

Associate Corporate Corporate Plus Principle Premier

Pinnacle

Registrations Up to 3 registrations ($995 each)

Up to 4 registrations ($995 each)

Up to 5 registrations ($995 each)

Up to 6 registrations ($995 each)

Corporate Corporate Plus Principle Premier

Pinnacle

$2,500 $2,500 $2,500

$8,500 $8,500 $8,500 $8,500

À La Carte Opportunities | First Come, First Served Day 2 – Sponsorship for Breakfast – Includes agenda placement. Networking table provided in meal room for partner to activate, combined with Business Operations Summit (1 available). Day 2 – Sponsorship for Lunch – Includes agenda placement. Networking table provided in meal room for partner to activate, combined with Business Operations Summit (1 available). Wellness Activity – Includes digital and on-site signage, as well as an opportunity for welcome remarks before activity (1 available). Event Scholarships for Small Market / Global Destinations – Support event registrations for staff with facilitated introductions (No Max).

$8,500

$4,500

$1,500 (per registration)

Pinnacle, Premier, Principle, Corporate Plus and Corporate partners have the option to purchase one speaking opportunity.

ADVOCACY SUMMIT

The Advocacy Summit is a premier event that brings together destination organization professionals focused on advancing advocacy efforts in the tourism and destination industry. Attendees learn about tools, insights and strategies to make a significant impact in their communities. Through interactive workshops and networking opportunities, participants are better equipped to champion the interests of their destinations. Sponsoring this event offers a unique opportunity to engage with leaders passionate about advocacy, fostering relationships that can influence the future of the industry and using data to articulate the impact of destination promotion.

2024 ATTENDANCE: 184 attendees 2025 DATES: October 21-23, 2025 | Sacramento, CA

CVB ATTENDEES BY BUDGET SIZE

CVB ATTENDEES BY JOB LEVEL

Entry Level

Under $3M

Manager

$3M – $10M

Director

$10M – $20M

Vice President

Over $20M

C-Suite

CVB ATTENDEES BY JOB TYPE

6 4

PARTNER OFFERINGS

Associate Corporate Corporate Plus Principle Premier

Pinnacle

Registrations Up to 3 registrations ($1,050 each)

Up to 4 registrations ($1,050 each)

Up to 5 registrations ($1,050 each)

Up to 6 registrations ($1,050 each)

Corporate Corporate Plus Principle Premier

Pinnacle

Activations/Quantity Attendee Opt In List

$2,800 $2,800

Digital and Print Logo Exposure and Attendee Opt In List Included with $4,500 min spend 5-minute Partner Spotlight on Main Stage – Present thought leadership on event themes to attendees during a general session (2 available). One 25-minute Marketplace of Ideas Session – Opportunity to curate content and assign speakers for a breakout session. Must present a destination organization case study and a representative of the destination organization highlighted must participate in the session (16 available).

$3,800 $3,800 $3,800

$10,800 $10,800

$11,500 $11,500 $11,500 $11,500

À La Carte Opportunities | First Come, First Served Day 1 – Sponsorship for Lunch – Including agenda placement. Networking table provided in meal room for partner to activate (1 available). Day 2 – Sponsorship for Breakfast – Including agenda placement. Networking table provided in meal room for partner to activate (1 available). Day 2 – Sponsorship for Lunch – Including an optional 2-minute video in the general session room and placement in the agenda. A networking table will be provided in the meal room for partner to activate (1 available). Wellness Activity – Includes digital and on-site signage, as well as an opportunity for welcome remarks before activity (1 available). Event Scholarships for Small Market / Global Destinations – Support event registrations for staff with facilitated introductions (No Max). Wi-Fi Partner – Opportunity to set the password for attendee Wi-Fi access. Splash page may be included, depending on venue availability (1 available).

$8,500

$11,000

$4,500

$1,500 (per registration)

$4,500

• Pinnacle partners have the option to purchase up to two speaking opportunities. • Premier, Principle, Corporate Plus and Corporate partners have the option to purchase one speaking opportunity.

GLOBAL MEMBERSHIP ENGAGEMENT

Engaging with Destinations International’s global membership provides partners with a unique opportunity to build lasting relationships with key players in the global tourism industry. By expanding your network and connecting with international destination leaders, you can unlock new business opportunities, share best practices and collaborate on innovative strategies. These partnerships offer valuable insights into emerging trends and evolving traveler needs, ensuring your business stays competitive in the global marketplace. Explore a range of tailored opportunities to engage with this influential network and drive success on a global scale.

Associate Corporate Corporate Plus Principle Premier

Pinnacle

European Membership Communications Recognized as a partner on the European Membership page on DI website (legacy recognition for previous founding/supporting partners). Logo inclusions in DI team presentations where the European Membership is highlighted (included). Partner is invited to contribute content to the DI e-newsletter targeting European audience. Guidelines to be provided (one inclusion annually). Access to the private European Membership community in DI Online Community portal (included). DI will distribute invitations to European members for partner events; share announcements of key partner activities (once annually per partner). European Membership Virtual Meetings Partner sponsor with five minutes speaking time relating to the content theme during one virtual meeting. Attendance to all meetings included (4 total).

$4,500 $4,500 $4,500 $4,500 $4,500 $4,500

$850 $850

$850

$850 $850 $850

$7,000 $7,000 $7,000

Attendance only (one invite for all virtual meetings).

$3,000 $3,000 $3,000 $3,000 $3,000 $3,000

DI Event Participation CEO Summit : Co-host with DI and other program partners dinner for global delegates. Annual Convention : One invite to join the Global Leadership Committee meeting (included). Annual Convention : One invite to join breakfast with European Membership.

$5,500 $5,500 $5,500

$1,500 $1,500 $1,500 $1,500 $1,500 $1,500

$2,200 $2,200 $2,200 $2,200

Annual Convention : One invite to join Global offsite activity.

Annual Convention : Co-host with DI and other program partners with one invitation to attend Global Leaders Dinner for VIP global delegates.

$6,000 $6,000

Industry Event Participation (The below activities are organized to align with these events, though they are not considered formal activations within the official event programming.) March 4 – 6 > ITB Berlin : One invitation to join DI dinner with recognition as a sponsor (16 estimated attendees). $4,500 $4,500 $4,500 May 20 – 22 > IMEX Frankfurt : One invitation to join DI breakfast with recognition as a sponsor (18 estimated attendees). $4,000 $4,000 $4,000

September – PCMA Convening EMEA : Opportunity to join a half-day workshop with recognition as a sponsor (28 estimated attendees total). September – PCMA Convening EMEA : Opportunity to join a half day workshop and participate as a workshop moderator (2 total) with recognition as a sponsor (28 estimated attendees). October – ICCA Congress : One invitation to join DI dinner with recognition as a sponsor (16 estimated attendees). November – WTM London, UK : One invitation to join DI dinner with recognition as a sponsor (20 estimated attendees). Canadian Membership Engagement Opportunity to Sponsor and attend the Canadian Destination Leadership Council (CDLC) reception ahead of TIAC Congress.

$3,500 $3,500 $3,500 $3,500 $3,500 $3,500

$5,000 $5,000 $5,000

$4,500 $4,500 $4,500

$4,000 $4,000 $4,000

Recognized as partner on industry research papers (4 total).

$2,500 $2,500 $2,500 $2,500 $2,500 $2,500

Partners must purchase a minimum of three opportunities annually from list above.

ABOUT THE DI FOUNDATION

The Destinations International Foundation is a nonprofit organization that focuses on future innovations, incubating new tools, resources and programs to empower destinations globally. Unlike the Destinations International Association, which addresses the immediate needs of destination organizations and members, the Foundation serves as the industry’s think tank, driving long-term growth and development through research and resource investment. The Destinations International Foundation incubates developmental programs, resources and tools to help destinations excel. Look at many of the innovative pilot programs launched by the Foundation that have now become critical resources managed by the Association for hundreds of destinations worldwide.

WHY INVEST IN THE FOUNDATION

Investing in the DI Foundation directly fuels the innovation and development of new products, resources and tools that destination organizations rely on to succeed in the communities they serve. Every dollar raised bolsters destination organizations, directly benefiting the businesses that depend on the travel and tourism industry. By supporting leadership development and innovative programs, partners play a crucial role in shaping a future of skilled professionals and forward-thinking solutions while fostering stronger global collaboration. This partnership positions businesses as key contributors to economic development, enhancing their corporate social responsibility and helping them prepare for future challenges.

Continued Growth of Our Industry Worldwide

Developing Leaders of Tomorrow Through Education

Supporting Innovation and Incubation

A FEW PROGRAMS LAUNCHED BY THE DI FOUNDATION

2021 Community Shared Value Roadmap Workbook

2011 30 Under 30 Program

2019 North American Resident Sentiment Research/ Community Shared Value

2018 The New Tourism Lexicon/ Weaponization of Travel study

2022-2023 Launch of DI Social Inclusion and HBCU

2023 Canadian Visitor Based Assessment Report

2023-2024 Carbon Footprint Measurement for Destinations International Annual Convention

2024 Destination Promotion: A Catalyst For Community Vitality Report/Destination Effect Awareness Campaign

DI FOUNDATION - WAYS TO CONTRIBUTE

Depending on your partner category you could be either required or asked to contribute to the Destinations International Foundation. Your contribution amount is listed on the Partnership Guide under each Partnership Tier. Below are several opportunities to select where your investment goes. Please note that you can diversify your contribution and pick multiple options below:

Annual Foundation Investment – This is our general fund that supports the DI Foundation's initiatives and ensures the long-term success of the Association. The funds raised go towards the development of future programs, research, resources and tools.

HBCU Scholarship Fund/Pledge – The HBCU Scholarship Program aims to attract underrepresented and ethnically diverse students pursuing degrees in hospitality and/or tourism management, offering financial support and professional development opportunities to help them build successful careers in the travel and tourism industry. There are also opportunities for Annual Convention event scholarships for HBCU students. Anne Daly Heller 30 Under 30 Scholars Fund – The Fund will directly contribute to the development and expansion of the 30 Under 30 program, giving exceptional young leaders the opportunity to experience networking and professional development that will support and advance the entire destination organization industry. Event Scholarships for Small Market / Global Member Destinations – The Destinations International Foundation is pleased to offer eligible employees of small market destination organizations ($3 Million or less operating budgets) and members from outside the United States opportunities for registration scholarships to attend Destinations International events. Funds will be moved to offset the first year’s membership dues for a new destination organization member if there are not enough applicants at DI events. In-Kind: Donate An Item – We invite you to support the Destinations International Foundation Silent Auctions, which include the CEO Summit and Annual Convention, by contributing items. Items for the silent auction can include destination trips, company services and products, hotel stays, access to attractions or local festivals, unique experiences, luxury items, local goods and, of course, company swag.

DI FOUNDATION TESTIMONIALS

" The importance of the Destinations International Foundation cannot be overstated. Their efforts have not only elevated the visibility of destination organizations globally, but they have also reshaped the future of our industry through pioneering thought leadership, strong advocacy and cutting-edge research. These initiatives have created tangible benefits for businesses like ours and for the broader ecosystem of travel and tourism. At Simpleview, we recognize this value and have consistently earmarked between 10-20% of our total DI spend to support the Foundation over the last decade. We believe in their vision and are proud to invest in the future of an industry that is crucial to economies and communities around the world." — RYAN GEORGE CEO Simpleview " Hunden Partners values the DI Foundation's multiple programs and research, especially the HBCU program. We are grateful to be part of the team that provides opportunities for college students to increase their awareness of the myriad career choices in the tourism and destination sector. " — SARAH JENKINS Director, Brand Promise and Culture Hunden Partners

" As the founding partner of the 30 Under 30 program, we truly appreciate the DI Foundation's pivotal role in nurturing the next generation of industry leaders. Their valuable resources and tools not only support professional growth but also inspire innovation and ensure a vibrant future for our industry."

— MIKE GAMBLE Chairman & CEO SearchWide Global

" My team and I value the Destinations International Foundation for its focus on innovation. The work undertaken by the Foundation provides insights and actionable steps into what is important to our industry—now and in the future. From marketing and promotion resources to research and data around key areas such as community stewardship and social inclusion, to important scholarship programs that help prepare the next generation of leaders, the Foundation keeps our industry at the forefront of opportunity and growth." — DAVID BURGESS

President & CEO Miles Partnership

ASSOCIATION TESTIMONIALS

“We can’t stress enough the incredible benefits of a DI partnership. It’s not just about being a part of a prestigious network, but also about gaining access to invaluable resources and opportunities that have elevated our tourism stewardship to new heights. From exclusive industry insights and research to educational programs and networking events, this partnership has built and fostered meaningful relationships for us across the globe. The organization’s commitment to social inclusion ensures we all stay ahead of the curve in promoting diversity, accessibility, and sustainability in all that we do. Being a DI partner has truly empowered us as a Partner for Good SM to thrive in our destination marketing efforts and contribute meaningfully to the sustainable growth of our tourism industry.”

— BARBARA KARASEK CEO Paradise - A Partner For Good

“The collaboration with Destinations International has profoundly impacted our organization. Their guidance, advocacy, educational programs, and strong association network enable our team to deliver consistent and meaningful results to DMOs around the globe.”

— CHRIS IHRIG CEO & Lead Practitioner FiredUp! Culture

“There are few other organizations that allow you to reach the destinations industry as effectively as Destinations International does. They should be one of the organizations that you’re engaged with because of their reach, their respect among members and the number of different ways that they enable you to achieve visibility with your prospective clients.”

— STEVEN PAGANELLI, CDME Head of Americas Partnerships Tripadvisor

Partner with Destinations International and unlock opportunities to elevate your brand, connect with industry leaders and drive success in the global tourism landscape.

KIM BACH Senior Director of Partnership Destinations International kbach@destinationsinternational.org

JUSTIN MARTSOLF Partnership Manager Destinations International jmartsolf@destinationsinternational.org

PEYTON GLOVER Membership Engagement Coordinator Destinations International pglover@destinationsinternational.org

Page 1 Page 2 Page 3 Page 4 Page 5 Page 6 Page 7 Page 8 Page 9 Page 10 Page 11 Page 12 Page 13 Page 14 Page 15 Page 16 Page 17 Page 18 Page 19 Page 20 Page 21 Page 22 Page 23 Page 24 Page 25 Page 26 Page 27 Page 28 Page 29 Page 30 Page 31 Page 32 Page 33 Page 34

destinationsinternational.org