INTELLECTUAL CAPITAL CERTIFICATE PROGRAM (ICC) – The ICC Program equips destination sales and services professionals at all career stages with the skills to leverage their community’s infrastructure, economic resources and cultural assets. By positioning their destination as a knowledge hub, participants drive collaboration, enhance business event success and contribute to local economic growth.
PROFESSIONAL DEVELOPMENT: CERTIFICATION, ACCREDITATION & CERTIFICATE PROGRAMS
BUSINESS INTELLIGENCE CERTIFICATE PROGRAM (BI) – This online self-paced certificate program in Business Intelligence is designed to provide destination sales, services and marketing professionals with a comprehensive understanding of their individual role and the significant impact.
PROFESSIONAL IN DESTINATION MANAGEMENT PROGRAM (PDM) – The PDM Certificate Program is an online certification designed for entry-level professionals and those new to the industry, providing a comprehensive foundation in destination marketing and management. Through cutting-edge education and essential skills training, participants gain the knowledge needed to successfully start or advance their careers in travel and tourism.
DESTINATION MARKETING ACCREDITATION PROGRAM (DMAP) – The DMAP Program has been refreshed and updated for 2025, reflecting its long- standing importance and relevance in the industry while incorporating updates designed to better align destination organizations with evolving industry needs. The revised standards align with current industry trends and priorities, emphasizing core concepts such as community-shared value, social inclusion, and welcoming environments. The updated standards are more strategic vs tactical. Additionally, the standards have been thoughtfully reorganized for a more cohesive and user- friendly structure.
CERTIFIED DESTINATION MANAGEMENT EXECUTIVE (CDME) – The highest- level professional credential specifically focused on destination management leaders. The program prepares senior executives to thrive in a constantly changing environment and focuses on vision, leadership, productivity and implementing business strategies.
30 UNDER 30 PROGRAM – We are committed to investing in and developing future industry leaders that represent a diverse set of backgrounds and perspectives. Each year, 30 individuals under the age of 30 are selected to gain valuable industry networking opportunities and exposure to unparalleled thought leadership. Apply yourself or nominate an emerging leader in your organization for recognition on stage at Annual Convention. *Powered by the Destinations International Foundation.
FOUNDATIONAL PRINCIPLES OF IMPACTFUL LEADERSHIP CERTIFICATE (FPI) (coming soon) – For all professional levels and subject matter experts in the travel, tourism and hospitality industry. This program is designed to help members understand and apply fundamental concepts aligned with social impact in a professional setting.
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DESTINATIONS INTERNATIONAL
2025 – 2026 MEMBERSHIP DESTINATION GUIDE
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