INTELLECTUAL CAPITAL CERTIFICATE PROGRAM (ICC) – The ICC Program equips destination sales and services professionals at all career stages with the skills to leverage their community’s infrastructure, economic resources and cultural assets. By positioning their destination as a knowledge hub, participants drive collaboration, enhance business event success and contribute to local economic growth.
BUSINESS INTELLIGENCE CERTIFICATE PROGRAM (BI) – This online self-paced certificate program in Business Intelligence is designed to provide destination sales, services and marketing professionals with a comprehensive understanding of their individual role and the significant impact.
DESTINATION MARKETING ACCREDITATION PROGRAM (DMAP) – The DMAP Program has been refreshed and updated for 2025, reflecting its long- standing importance and relevance in the industry while incorporating updates designed to better align destination organizations with evolving industry needs. The revised standards align with current industry trends and priorities, emphasizing core concepts such as community-shared value, social inclusion, and welcoming environments. The updated standards are more strategic vs tactical. Additionally, the standards have been thoughtfully reorganized for a more cohesive and user- friendly structure.
30 UNDER 30 PROGRAM – We are committed to investing in and developing future industry leaders that represent a diverse set of backgrounds and perspectives. Each year, 30 individuals under the age of 30 are selected to gain valuable industry networking opportunities and exposure to unparalleled thought leadership. Apply yourself or nominate an emerging leader in your organization for recognition on stage at Annual Convention. *Powered by the Destinations International Foundation.
2025 – 2026 MEMBERSHIP DESTINATION GUIDE 19
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