2025 Annual Report: Foundation

CORE PILLARS FOR THE FOUNDATION

Alexandria, Virginia - USA

INDUSTRY SECTOR ADVOCACY & RESEARCH We create new knowledge and elevate the voice of the industry, equipping members with innovative research and tools that underscore the value of destination organizations worldwide. PROFESSIONAL DEVELOPMENT, TALENT ATTRACTION & RETENTION We foster a passion for learning and cultivating tomorrow’s leaders through scholarships, professional certifications and mentorship programs, building the workforce of the future. GLOBAL ENGAGEMENT & SUSTAINABLE DESTINATIONS We lead collaborative solutions to global challenges, driving initiatives that promote sustainability, accessibility and stewardship across all destinations. SOCIAL IMPACT & WELCOMING ENVIRONMENTS Supporting destinations in creating places where residents and visitors feel welcomed, connected and valued, while strengthening communities through responsible tourism. In the years ahead, the Destinations International Foundation will continue to deliver a dynamic portfolio of globally accessible learning opportunities and resources designed to support destination organization professionals at every level. With a focus on innovation and impact, we will incorporate forward thinking tools, such as AI-driven solutions, while advancing key areas like social impact, accessibility and sustainable tourism. By strengthening research efforts, increasing the visibility of our professional development programs and enhancing the value of in-person events, the foundation is committed to equipping every professional in our global community with the knowledge and resources needed to excel in an ever-changing industry. MULTI-YEAR VISION

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