2025 Annual Report: Association

FEATURED PARTNER PRODUCTS & TOOLS Destinations International works closely with industry partners to deliver trusted products and tools that help destination organizations operate more effectively and demonstrate their impact. Through strategic partnerships, select offerings also generate shared value by supporting the work of the association and the Destinations International Foundation. These partner-supported solutions are curated to meet real-world needs, scale across organizations of all sizes and evolve alongside the industry. As Destinations International continues to identify and expand high-value offerings, this portfolio plays an important role in equipping members with practical, credible and future-ready resources.

Travelability works within the travel industry to improve the travel experience for people with disabilities, serving as a go-to resource for accessible travel planning. In partnership with Destinations International, the organization is helping scale accessibility and inclusion across the industry. Together, they developed the Accessibility Playbook , a practical guide designed to support destination organizations in creating more inclusive experiences. The playbook is available for purchase on the Destinations International website.

Longwoods International is a leading tourism market research firm and longtime Destinations International partner. CVBs need the best available research both to demonstrate accountability and to make data-driven decisions in the marketing of their destinations. Member-exclusive pricing and added value are available for visitor research, “Halo-Effect” studies and the very important “Resident Sentiment” research that Longwoods has pioneered. Oracle NetSuite helps organizations of all sizes streamline operations, improve efficiencies and gain real-time visibility into business performance. Designed as an integrated platform, NetSuite unifies financials, inventory, HR, professional services automation and commerce to provide the control and agility modern businesses need. With deep cross- industry expertise, NetSuite can be tailored to meet the specific needs of any destination organization or partner. NetSuite can help destination members unlock the power of unified business management while benefiting from shared growth opportunities. Members of Destinations International receive preferred pricing on the NetSuite online business application suite (and any optionally procured modules) and the OpenAir online Professional Services Automation application suite (and any optionally procured modules). SYMPHONY by Tourism Economics: As the travel industry rebounds, destinations are struggling almost universally to fill open job positions. To provide destinations with relevant and actionable insights, Destinations International and Tourism Economics have partnered to launch a high-frequency analysis of workforce dynamics for communities within the SYMPHONY intelligence platform. This comprehensive tracker provides data for the local workforce available, including insights on wages, the type and quality of jobs, race and other measures of labor market dynamics by sector. This is now available as a module within the Symphony intelligence center, allowing destination organization teams to efficiently aggregate, analyze and share their entire data ecosystem.

Wayfinder is an industry-led destination management tool, enabling destination organizations to measure, monitor and improve destination stewardship capability and outcomes. The Wayfinder is grounded in collaboration and global best practices, providing a clear path and actionable insights for destination organizations and travel and tourism consultants to develop strategic plans that better balance the needs of communities and visitors alike. It’s a transformational way of looking at tourism and how destination organizations do what they do.

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